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about me

I am a creative lead and strategic communicator with 20 years of experience helping organizations tell their stories through visual design. My career has taken me from leading a creative agency in Brazil to expanding my expertise here in Canada with a Digital Marketing certification from the University of Toronto.

For me, "visual storytelling" is about more than just a professional service—it’s about capturing the authentic, everyday moments that make a community feel connected. I’ve spent over a decade specializing in the education sector, most notably with Contemporânea Bilingual School, where I used video and design to bridge the gap between the classroom and the home.

What makes my approach unique is a blend of high-level strategy (MBA) and hands-on production. This passion for "making" led me to found Mommy Make Shop (www.mommymakeshop.com), where I combine digital concept with physical craft. 

I’m a collaborator at heart and a firm believer in using innovation to inspire connection. 

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